Desde España llega @jml_grx, un joven artista emergente que ha decidido apostar fuerte por su carrera musical y por el poder de las plataformas independientes. En su nuevo tema "Un Verano Contigo", el cantante combina ritmos frescos y letras que evocan momentos intensos, ideales para acompañar la temporada más emocional del año.
Sephora lanzó una app móvil con IA y reconocimiento facial que permite probar maquillaje virtualmente y recibir recomendaciones personalizadas. La estrategia omnicanal incrementó tanto las ventas online como en tienda, mejorando fuertemente el engagement del cliente.
Temu combinó publicidad digital (Google, Meta) con gamificación y programas de referidos. Gracias al uso de algoritmos para ofrecer experiencias hiperpersonalizadas, logró un crecimiento explosivo de usuarios y retención sostenible en mercado estadounidense.
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